EXAMINATION OF THE DIGITAL TRANSFORMATION CONCEPT BY SYSTEMATIC CONTENT ANALYSIS: POSTGRADUATE THESIS STUDIES BETWEEN 2016-2021 IN TURKEY

Abstract

Digital Transformation means a comprehensive digitalization experience that transforms business processes, business models, customer relations, and operations of organizations and leads to revolutionary changes in all business structures from past to present. It has gradually increased its importance due to the rapid development and spread of technology, especially concepts such as industry 4.0 and society 5.0. While moving to Society 5.0, it has become essential to use technology and benefit from the opportunities it offers for a society that will create its future. Universities, which try to contribute to the development of society, have rapidly increased their research on digital transformation. The aim of the research is to analyze the postgraduate studies conducted in Turkey between the years 2016-2021 regarding the concept of digital transformation, to identify the concepts and areas in which the studies are concentrated and to contribute to the determination of the research topic in future studies. As a result of the analysis made among the theses published by the National Thesis Center within the scope of the research, it was determined that a total of 98 studies were carried out on 24 different subjects related to digital transformation. It has been determined that the number and diversity of studies for the concept of digital transformation, which concerns the public and its future, is limited in terms of graduate thesis studies. It would be beneficial to conduct interdisciplinary thesis studies with a wider perspective on the concept of digital transformation, which permeates every aspect of daily life.